Design support service for US medical content hub

This online media platform allows healthcare professionals and pharma representatives to access the most popular medical conferences and other medical content on demand. In addition, Evermed makes it easy for pharma companies to launch their own personalized video hub to engage doctors globally. 

We worked on a wide variety of creative projects, from presentation deck updates to custom illustrations, animations, ad banners, website assets design, landing pages, and a design system. All of these design requests from Evermed were of different specifications and complexity and were set by their globally distributed team. Key requirements included an ability to work in a multi-tasking environment with thought-out task prioritization and a consistent approach.

To keep all assets and creative approach consistent, we created the design system and illustration style guide. Predominantly we worked with persona graphics of healthcare professionals and pharma sales representatives. The illustration style fits with the complex nature of the product. It’s user-friendly, but not overly cute, cartoonish, or childlike. The main goal was to produce a graphic hook, not decorative tinsel. And we did it.